INDUSTRIES | MORTGAGES
Customer engagement is critical to the success of any financial institution, and mortgage providers are no exception.
Luckily, there is a solution: Sequence Personalized Videos are proven to drive unparalleled customer engagement in the mortgage space. We work with leading mortgage lenders worldwide to ensure that the customers are engaged and happy
KEY MOMENTS IN MORTGAGES ONBOARDING
Buying a house marks the single biggest purchase most people will make in their lives, and that can be scary and confusing! Personalized Videos are a great way to turn a stressful moment into a positive and engaging customer experience.
For most people, escrow statements might as well be written in Dothraki – they would be able to make about as much sense of them. Personalized Videos offer a great way to explain these statements and avoid surprises, resulting in happy and engaged customers
END OF TERM
A rate change in a variable rate mortgage can be a delicate topic if not handled with care. Proactively explaining upcoming rate changes and providing options using Personalized Video is a proven way to avoid unpleasant surprise and help customers make the best decisions.
CROSS-SELL AND UPSELL
A happy and engaged mortgage customer is much more likely to also become a retail customer. Help your customers see the value in contracting additional products or services by explaining them in context.
Personalized quote videos generated in real time are a great way to acquire new customers. Also, Dynamic Video Ads on Facebook beat out all legacy video formats, delivering vast improvements to CTRs and Brand Recall.